What makes GoodSiteReport different?
GoodSiteReport combines specialized review tools with expert human analysis. We use custom-built checkers for areas like accessibility, SEO, performance, broken links, and visual quality, then layer in strategic review to explain what matters most, what can wait, and what will have the biggest impact for your organization.
How much experience do you have?
We bring over 20 years of web experience across website strategy, design, development, content structure, usability, and nonprofit-focused digital improvement. That means your report is not just a list of technical issues—it is shaped by real-world experience building, reviewing, and improving websites for actual organizations.
Do you just run automated tools?
No. Automated tools are part of the process, but they are only the starting point. We use specialized tools to uncover issues quickly and consistently, then manually review the results to identify priorities, explain context, and highlight the fixes that are most important for trust, usability, visibility, and conversions.
What kinds of issues can you uncover?
Our process can help identify accessibility gaps, SEO problems, performance issues, broken links, weak calls to action, content clarity problems, trust issues, and donation flow friction. We look at both technical details and user experience so you get a broader picture of how your site is performing.
Do you work with different website platforms?
Yes. Our audits are platform-flexible and can be used with WordPress, Squarespace, Wix, Webflow, Shopify, Drupal, and custom-built websites. Recommendations are shaped around the reality of your platform, your team, and how easy or difficult changes are to make.
Will the report be easy to understand?
Yes. The goal is to give you a report that is clear, practical, and useful. We translate findings into plain language wherever possible, explain why each issue matters, and help you understand what should be fixed first instead of overwhelming you with raw data.
What does a nonprofit website audit include?
A nonprofit website audit from GoodSiteReport includes a thorough review of your site across one or more focus areas: accessibility (WCAG compliance), SEO, performance, trust and credibility, mobile usability, internal linking, and overall website health. Each audit delivers a written report with severity-labeled findings, plain-language explanations of why each issue matters, and a prioritized action plan your team can follow without needing a developer on staff.
How much does a nonprofit website audit cost?
Pricing depends on the audit type and the size of your site. Individual reports range from $49 to $299. A Website Health Audit starts at $49 for small sites. An Accessibility Audit ranges from $99 to $299. An SEO Audit ranges from $99 to $249. A Performance Report ranges from $49 to $149. Pricing scales with site size: small sites (up to 25 pages), medium sites (26–100 pages), and large sites (100+ pages). Every report is a one-time purchase — no subscriptions or retainers.
How long does a website audit take?
Turnaround time depends on the audit type and the size of your site. Most single-focus reports are delivered within a few business days. Larger sites or bundled audits covering multiple areas take longer. Exact timelines will be confirmed when you place your order.
What is an accessibility audit for nonprofits?
An accessibility audit reviews your nonprofit website against WCAG (Web Content Accessibility Guidelines) standards to identify barriers that prevent people with disabilities from using your site. Common issues include missing image alt text, low color contrast, broken keyboard navigation, improper heading structure, and missing ARIA labels. GoodSiteReport's accessibility audit flags these issues, explains each one in plain language, and ranks them by severity so you know what to fix first.
What is WCAG compliance and why does it matter for nonprofits?
WCAG stands for Web Content Accessibility Guidelines — the internationally recognized standard for making websites usable by people with visual, auditory, motor, and cognitive disabilities. For nonprofits, compliance matters for three reasons: it ensures your mission and services are accessible to everyone in your community; it reduces legal risk under accessibility laws; and it often improves SEO and overall usability for all visitors. GoodSiteReport's accessibility audit is WCAG-focused and written for nonprofit teams, not developers.
Does my nonprofit need an SEO audit?
If people searching for your cause, programs, or services are not finding your site, an SEO audit can show you why. A nonprofit SEO audit reviews your title tags, meta descriptions, heading structure, keyword targeting, page crawlability, and internal linking to identify gaps that are hurting your search visibility. Many nonprofits invest in programs and content but lose potential supporters simply because their site is not structured for search engines to understand and surface it.
Can a website audit help improve nonprofit donations?
Yes. A website audit can identify friction in your donation flow — things like unclear calls to action, slow-loading donate pages, missing trust signals such as security badges and testimonials, poor mobile experience on the donation form, and confusing navigation that prevents visitors from reaching the donate page at all. GoodSiteReport's Trust and Credibility Check and Website Health Audit both surface issues that directly affect donor confidence and conversion.
What is a trust and credibility check?
A trust and credibility check reviews the signals on your website that tell visitors — especially potential donors — whether your organization is legitimate and trustworthy. This includes checking for SSL (HTTPS), visible contact information, donor transparency signals, staff or leadership pages, third-party credibility markers such as Charity Navigator or GuideStar ratings, clear privacy policies, and social proof. Weak trust signals cause donors to leave before giving.
What is included in a website performance report?
A performance report identifies the technical issues that make your site slow to load. This includes oversized or unoptimized images, heavy JavaScript or CSS files, render-blocking resources, server response time issues, and mobile readiness problems. Slow sites lose visitors before the page even finishes loading, which hurts donor conversions, search rankings, and overall credibility. The report includes specific, prioritized recommendations — not just raw scores.
What is an internal linking audit?
An internal linking audit reviews how the pages on your website link to each other. It identifies orphaned pages that nothing links to, missed opportunities to guide visitors toward key pages like your donate or volunteer pages, broken internal links, and anchor text that does not clearly describe the destination. Strong internal linking helps both search engines understand your site and visitors navigate it more easily.
How often should a nonprofit get a website audit?
For most nonprofits, an annual audit is a good baseline. However, audits are also valuable after a website redesign or migration, after adding major new content or programs, before a fundraising campaign launch, or when you notice a drop in traffic or donations. Because GoodSiteReport reports are one-time purchases with no subscription required, you can order them when your organization actually needs them.
Do I need to give you access to my website?
No. GoodSiteReport audits are conducted against your publicly accessible website — we do not need login credentials, CMS access, or backend access of any kind. We review what visitors and search engines actually see, which is typically the most relevant perspective for finding issues that affect real users.
What format does the audit report come in?
Reports are delivered as written documents formatted for easy reading by nonprofit staff — not raw data exports or automated tool printouts. Each report includes an executive summary, severity-labeled findings (High, Medium, Low), plain-language explanations, and a prioritized action plan. Specific format details will be confirmed at launch.
Can you fix the issues you find?
GoodSiteReport focuses on auditing and reporting — we identify the issues and tell you how to fix them. We do not provide website development or implementation services directly. However, our reports are written to be actionable for your existing team or any developer you work with, with clear instructions for each recommended fix.
Is a website audit worth it for a small nonprofit?
Yes, often more so. Small nonprofits typically have limited budgets and cannot afford to guess at what to fix. An audit tells you exactly where to focus so you do not waste time or money on the wrong things. GoodSiteReport pricing is designed to be affordable for small organizations, starting at $49 for a Website Health Audit on a small site.
What is the difference between a website health audit and a full website audit?
A Website Health Audit is a focused check on the foundational health of your site — broken links, missing images, error pages, and basic SEO issues. It is a good starting point if you are not sure where to begin. A broader or bundled audit covers multiple focus areas such as accessibility, SEO, performance, trust, and mobile at the same time, giving a more complete picture of your site's strengths and gaps.