About GoodSiteReport

Built by someone who cares about the nonprofit sector

GoodSiteReport exists because nonprofit teams deserve better than confusing, jargon-filled website reports. We turn technical website data into clear, actionable intelligence — written for the people who actually run these organizations.

Why we exist

Nonprofits are doing some of the most important work in our communities — and their websites are often one of the most underserved tools they have. Not because of a lack of effort, but because the tools and reports available to them were built for a very different kind of organization.

Generic website audit tools spit out hundreds of technical errors with no context, no prioritization, and no consideration for what actually matters to a donor, a funder, or a community member seeking services.

GoodSiteReport was built to change that. Every audit we produce is shaped by an understanding of nonprofit operations, accessibility obligations, donor psychology, and funder expectations — not just technical SEO checklists.

Meet the founder

GoodSiteReport is an independent, focused service — not a large agency. That means when you get a report, it reflects genuine expertise and a real commitment to the nonprofit sector.

Brent

Founder, GoodSiteReport.com

I've spent years working at the intersection of technology and mission-driven organizations — seeing firsthand how often nonprofits are left behind when it comes to practical, useful digital guidance. Good websites don't have to be complicated, and good reports don't have to be written for engineers.

GoodSiteReport is my answer to that gap: a focused, affordable, plain-language audit service built specifically for the nonprofit sector. Every report is shaped by real experience with how nonprofits operate, what funders look for, and what community members actually need from a website.

Nonprofit Website Audits WCAG Accessibility SEO for Nonprofits Donor Conversion Website Performance Trust & Credibility Signals Nonprofit Digital Strategy

The principles behind every report

These are not marketing words. They are the filters we run every audit decision through — from how we frame findings to how we price our services.

Plain language, always

If a nonprofit communications director cannot understand what we wrote, we did not do our job. Every finding is explained in plain English with clear context for why it matters.

Prioritization over volume

A list of 200 issues is not a report — it is noise. We rank findings by real-world impact so lean teams know exactly where to start, even with limited time and resources.

Sector-specific expertise

Nonprofit websites face pressures that for-profit sites don't. Donor trust, grant credibility, accessibility obligations, and community service delivery require a different lens.

Accessibility as a core value

Accessibility is not a legal checklist item for nonprofits — it is an expression of mission. WCAG compliance is woven into every audit type we offer, not siloed into a single report.

Fair pricing for the sector

Nonprofits should not have to choose between knowing what is wrong with their website and funding programs. Our pricing reflects an understanding of how nonprofits actually budget.

Actionable, not academic

Every recommendation comes with a clear next step. We do not deliver findings without guidance. Our reports are tools, not assessments — designed to move teams forward, not just document problems.

What GoodSiteReport is — and what it is not

We believe honesty about what we do (and don't do) is a trust signal in itself. Here's where we fit.

We are not

  • A web design or development agency
  • A subscription tool that runs automated scans
  • A generic SEO agency repurposed for nonprofits
  • A firm that fixes the issues we find (we surface them)
  • A large team with a long vendor onboarding process

We are

  • A focused, expert audit service built exclusively for nonprofits
  • A source of clear, prioritized, plain-language website findings
  • A team that understands donor psychology, funder expectations, and WCAG standards
  • A practical partner for nonprofit comms teams before campaigns, redesigns, or grant applications
  • An affordable alternative to hiring a consultant or agency for a diagnostic

Ready to see what we deliver?

Review a real sample report before you commit — no signup required. Or get in touch if you have questions about whether GoodSiteReport is the right fit for your organization.

View Sample Report Get in Touch